Four Common On-Page SEO Mistakes to Avoid

Nowadays, off-page factors (more so inbound links) seem to be a bigger contributor of optimizing your site’s or blog’s search engine performance. This doesn’t mean there is no room for on-page SEO. It is there, but gone are the days when people used to deploy keyword-stuffed metatags on landing pages to rank highly on Google – it doesn’t work that way anymore. This is not to say that you should not pay attention to your on-page construction though.

Old rumors die hard, unfortunately. This is the reason so many folks indeed turn a chance at making even the least nominal SEO progress into a catastrophe. Here are the top common on-page SEO mistakes to steer clear of.

Keyword stuffing: First and foremost, banish the notion that the more keywords you have the better for you in terms of traffic. Keyword stuffing, the act of using search terms you may want to see rank throughout, may have been the in-thing back in the early 2000s, but that is a technique long dead now in terms of effectiveness. It’s true that you want to use keywords, but can you try to do it more naturally?

Meta tags: Next, throw out the window the idea that tweaking your meta tags will in some sort spell the difference between a top ten search results and being nowhere near the vicinity. The cache your metadata used to carry a while back isn’t so now. As a matter of fact, it doesn’t hold that much weight these days.

Duplicate content: Search engines are intelligent enough to spot duplicate content. What this means is that if you have written some content for one blog, just forget about doing it again for another, even if you will change a couple of words. Building credibility with Google means having unique content, the more original you are the better.

Failure to fix title tags: One of the most vital factors when it comes to your search rankings is title tags. More often the case, some bloggers will create a post and don’t bother with the title tag, which in most cases is too long and jumbled. Make it a point to edit your title tags so that you include certain keywords, and above everything else, ensure it all makes sense.

Getting incoming links outdoes on-page SEO – presuming you have not uploaded a total debacle of mish-mash HTML. However, there is still some room for on-page efforts. Try to ditch the methods of yester decade and outdated strategies to get results!

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